LinkedIn is launching an updated set of data on the state of the social media network in 2023, with appropriate data for marketers and marketers.
- LinkedIn’s most current data reveals that the platform has 850+ million members and 9 million companies have a LinkedIn Page.
- Organic engagement on LinkedIn is strong, with 40% of visitors engaging with a page every week.
- LinkedIn Advertisements reveal higher efficiency for brand name lift than other top platforms for B2B and B2C brand names.